NewSunSEO

Bing AI Mode replacing the Copilot search tab on screen

October 6, 2026

Bing Tests Renaming Copilot Search Tab To AI Mode

Microsoft Bing is testing replacing the Copilot tab in search results with the label AI Mode, the same name Google uses for its AI search.

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Dark clawed hands threatening glowing branded search results on a stack of panels

October 6, 2026

NewSunSEO

Four risks hiding in your branded search results and how to audit them

Branded searches shape consumer decisions, and the first page carries real risk. Learn the four hidden threats and how to run a branded SERP audit.

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Glowing SEO letters surrounded by streaming light representing AI search SEO work

October 6, 2026

NewSunSEO

Marketers still call AI search work SEO, Fractl survey finds

A Fractl survey of 343 U.S. marketers finds 81% still describe AI search visibility as SEO, even as budgets and buyer discovery shift toward AI tools.

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Hand stacking coins into an open briefcase representing an SEO budget

October 6, 2026

NewSunSEO

How to build a defensible SEO budget for 2027

Learn how to structure a 2027 SEO budget as a portfolio of maintenance, experimentation, and scenario-based growth spending.

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NewSunSEO

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NewSunSEO

Bing Tests Renaming Copilot Search Tab To AI Mode

NewSunSEO

Four risks hiding in your branded search results and how to audit them

NewSunSEO

Marketers still call AI search work SEO, Fractl survey finds

NewSunSEO

How to build a defensible SEO budget for 2027

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