Incoming site links are still a very influential part of ranking these days and integral to our Long Island SEO services. However it is not just the amount of links a site has anymore. Too many low quality links from sites with poor content will hurt your rankings, particularly if there are a low amount of links from high quality websites. A poor backlink portfolio (A lot of low quality backlinks / not a lot of high quality backlinks) will likely cause a manual penalty, throwing your site out of Google's graces. This is where a Backlink Audit comes in. Google has stated they take action on 400,000+ websites every month. Not paying close attention to what sites are linking to you could become a serious problem, ultimately leading to a manual penalty. Getting one of those could take weeks if not months to repair and successfully request re-inclusion from the powers that be Google.
Links these days need to be relative and fit contextually into the topic of your page to gain link juice as well as build page & domain authority . It's all about quality and not quantity now. Knowing what sites are linking to you allows you to know what shape your link portfolio is in and take a proactive two-part approach. First requests are sent asking for removal of low quality links. Then we create high quality Content which is added to your site and shared through Social media channels. Essentially we efficiently remove and dilute the low quality links and build new high quality, contextually relevant content which grows high quality links exponentially through social shares.
Our Backlink Auditing service is available on its own or as an included part of our monthly
SEO service.Several of the most important Local SEO tips for top Google rankings in 2021
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