Our Chiropractor SEO Results Speak For Themselves
Below are just a few examples of our client SEO work, in which we have ranked our client position 1 for MANY of their most competitive keyword phrases.
Benefits of Chiropractic SEO
Back pain plagues lots of people, and they look for the best chiropractic care to alleviate it. As a chiropractor eager to help local patients, you need a marketing strategy that allows patients who need you to find you - chiropractor SEO services.
Today, chiropractors need an online presence, because the internet has replaced traditional marketing and advertising. Potential patients no longer find chiropractors through word of mouth or the yellow pages; they use a search engine like Google.
To grow your chiropractic business, you need to be found when patients search.
To be found when patients search, your website needs to rank on the first page of Google - preferably at the top. And it can - with chiropractic SEO.
Research shows that 80 percent of people use search engines like Google to find the services they seek. Among them, a whopping 95 percent never search beyond the first page of results, which is bad news for local businesses on the third or fourth page.
If you're not connecting with new patients, it's no statement on your skill as a chiropractor. If your competitors are using SEO to improve their rankings in search engines and you aren't, you will lose every time. You need chiropractor SEO services to get the attention of a potential new patient.
Ready to get started taking advantage of digital marketing? Contact us to let the SEO experts at NewSunSEO increase your website traffic and help patients find you with the best in chiropractic SEO strategy!
What is SEO?
SEO - search engine optimization - is a blanket term for a variety of technical and digital marketing procedures used to drive chiropractic websites to the top of the search results page, where they will be seen by people in need of their services. Chiropractor SEO is one of the best ways for a business to grow in today's market.
SEO and digital marketing campaigns are complex, ongoing, and involve a lot of variables - keywords and search terms, high quality content, website structure, Google analytics, and so on - and a need for constant monitoring, so many busy chiropractors choose to hire a qualified SEO / digital marketing agency to handle this important aspect of advertising and marketing.
If you'd like to get personalized information and learn more about what chiropractor SEO can do for practice, contact NewSunSEO today. We will start with an SEO audit for local business owners to give you a clearer picture of how you are ranking in the Google search engine and why. Then we work with you to devise personalized marketing strategies that can include chiropractor SEO services, content creation, website design, and other marketing services, depending on your business needs.
SEO Services for Chiropractors
SEO works best as a multifaceted and ongoing marketing approach that involves both the characteristics of your website, its content, and more. Chiropractors and other small businesses benefit immensely from this marketing strategy, as it is one of the best methods of attracting traffic and reaching new patients.
An Optimized Chiropractic Website
One of the first steps to take in your SEO journey is to invest in a professional website. Many website features - URL structure, page organization, meta descriptions, title tags, and more - alert search engines to your site's quality and influence rankings.
In addition, consider the experience of people who are looking for a chiropractor for themselves or a loved one. A high quality, sleek, attractive, and easy-to-navigate site will provide a first impression of quality and professionalism. For people trusting your practice with their health, sloppy, frustrating, and haphazard is not an impression you want to make.
What Does Optimization Entail?
There are a lot of reasons why your website might not be running at optimal speed, including: unnecessary coding, inadequate hosting, and photo and video files that are not optimized. Google penalizes slow sites and in today's fast-paced world, people will leave the chiropractor website before waiting too long.
Today, over 60 percent of searches are done from mobile devices, and that number is only going to increase. Because people use smart phones and tablets to search for services, having a chiropractor site that translates seamlessly from desktops to mobile devices is a necessity for search engine optimization.
SEO Optimized Content
More and more, Google is rewarding sites that satisfy user intent; it awards rankings to websites that fulfill user expectations. For chiropractors, that often means high quality content. Google prefers high word count and relevant content. What this means for a chiropractic SEO strategy is going beyond a page describing your practice and its hours. Now is the time to use your expertise to draw website traffic. Blog posts and articles that inform and answer questions will delight Google and lure patients to your site - where they can then be directed to your main page.
For chiropractors, ranking in less competitive search terms is a sound SEO strategy. There's an enormous amount of competition for keywords like "chiropractor." It's easier to get rankings in more specific terms - and use them to boost your main phrases.
Search engine optimization benefits from fresh content and new information. To help provide a better user experience, Google crawlers constantly check for updates, and fresher content can give your practice a boost.
Speaking of keywords, you should know which ones patients are using to get to your site; they aren't always the ones you might expect. Relevant keywords affect rankings, so you want to include the RIGHT KEYWORDS in your content. It's also important to learn which keywords are bringing in your ideal visitors - those likely to become patients - so you can focus your marketing efforts where they'll help most.
Using Google My Business
To get into the coveted "three-pack" of local Google results (right beneath the local map on the search results page) you must have a Google My Business profile, and you want it to be accurate and optimized. Good reviews increase your chances of reaching the top of the local results too.
Backlinks from high authority, reputable sites net very positive results for SEO for chiropractors. Chiropractic organizations, publications, directories, other doctors, and similar are good candidates for links that will benefit SEO. You only want links from high domain authority sites, which show Google your website can be trusted and is a good place to send its users.
Also make sure you find and remove any toxic links, as they will ruin your SEO efforts and knock down your rank in a Google search. Building links is time-intensive, but it's essential to your chiropractor SEO campaign, and we can help!
Here at NewSunSEO, we specialize in using Google Maps, Google My Business, online reviews, content, and more to get top results for our clients. When looking for a chiropractor, patients want someone in their area, so to get into the Google local three-pack is a marketing goal for any chiropractic business. Getting into the top three local results and being on the first page of organic search doubles the valuable space a business can occupy on a Google results page. Those who manage it will see their traffic grow significantly.
Social Media for Doctors and Medical Practices
Believe it or not, links back to your website from social media platforms give SEO a boost. Google considers them reputable sites, and they are also another place a new patient might find your practice and learn about your chiropractic services. As with all marketing, sites should reflect your brand personality and maintain professionalism. It's also important to post fairly frequently and make sure your contact information (name, email, address, phone number) remains accurate. If a chiropractor doesn't have time to focus on answering Facebook messages, a social media manager might help.
Chiropractic SEO and Digital Marketing at NewSunSEO
We are a full-service online marketing agency eager to help with SEO for your chiropractic business. We take full advantage of website optimization, keyword research, content optimization, building links and reviews, and more to get your website to the top of the search results page. In addition to SEO, we can develop and host your website, create content, manage Google AdWords, pay per click and other advertising campaigns for your chiropractic business, manage reviews, and help with graphics, logo design, and more.
Call us to learn how digital marketing and chiropractic SEO help you to rank higher, draw more traffic, and reach your full potential. Our award winning SEO company has over eighteen years of experience and a great track record of improving rank with SEO services. If you're a busy chiropractor, SEO experts from one of the best marketing services can manage every aspect of your SEO campaign. Let us handle all your online needs so you can devote yourself to your practice and new patients!