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Webmaster level: All Google’s Webmaster Team is responsible for most of Google’s informational websites like Google’s Jobs site or Privacy Centers . Maintaining tens of thousands of pages and constantly releasing new Google sites requires more than just passion for the job: it requires quality management. In this post we won’t talk about all the different tests that can be run to analyze a website; instead we’ll just talk about HTML and CSS validation, and tracking quality over time. Why does validation matter? There are different perspectives on validation—at Google there are different approaches and priorities too—but the Webmaster Team considers validation a baseline quality attribute. It doesn’t guarantee accessibility, performance, or maintainability, but it reduces the number of possible issues that could arise and in many cases indicates appropriate use of technology. While paying a lot of attention to validation, we’ve developed a system to use it as a quality metric to measure how we’re doing on our own pages