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Surviving Personalization with Google and Bing – SMX Advanced 2012 was originally published on BruceClay.com, home of expert search engine optimization tips . Follow the hashtags for this SMX Advanced session with #smx #12A. Duane Forrester of Bing is our sponsored moment and he says the webmaster tools session tomorrow is simply can’t-miss. He says that if you come and find it’s not worth your time, he’ll give you back your time – that’s how important the session will be. Danny Sullivan @dannysullivan welcomes Marty Weintraub @aimclear to the podium. First he thought of a snarky title that sounds like he’s trying to game Google but Identity, Feeds and Social PR is where he landed. If you want to impact personalized search, the best thing to do is be personal. As pertains to Google SEO, personal means Google+.