Cascading Style Sheets
Using CSS is THE MOST SEARCH ENGINE FRIENDLY way to create a web site TODAY
- W3C Valid XHTML 1.0 Strict Table-Less Layout
- SEO Semantic / Friendly Coding
- Completely Separated Presentation – Content on page / Layout in full external CSS
- CSS Sections Commented – Defining code sections
- Load Speed Optimized
- Browsers: Opera, Safari, FireFox, IE 6 & IE 7
- CSS Rollovers / CSS Drop Down Menus
We will propose to either Re-Layout your current web site’s source code in Full CSS (Cascading Style Sheets) using Strict XHTML or create a completely new site design using Full CSS / Strict XHTML. CSS coded in Strict XHTML is the best, most modern and most search engine friendly coding platform available today. The resulting code will achieve true separation of content from presentation as per W3C recommendations. For the purposes of search engine optimization this provides the absolute best foundation to achieve high search rankings through.
In cases where we only Re-Code an existing web site in Full CSS using Strict XHTML it is intended that the web site look nearly identical to the existing web site before we started.
There are several key benefits to doing this for SEO. We are able to tell Ssearch Engine Spiders to skip reading the CSS files completly. This speeds the time the Spider gets through your web site and will result in more of your content being indexed. The spiders find your content right away when they go through your pages. Using CSS we strategically place your keywords / content onto your pages giving your conent even greater importance to the spiders, because they see it first. CSS also eliminates thousands of lines of redundant & un-needed source code from a web site.
To a search engine, a web site that is coded this way says several things:
- This web site embraces forward looking technology (Huge for the Internet)
- Is modern
- Is up to date
- Is highly likely to have relevant content to today
- Says your site is aware of the most modern web site design practices, this in return is rewarded by Search Engines.
An example of this is like using your electricity during off-peak hours and the electric company rewarding you with lower rates. It is like candy to Search Engine Spiders. It will ensure that the spiders come back to your web site more than your competitors, who still use tables for their layout. If everything were even between two web sites except one used table based layout (the old and out dated method) or a Strict XHTML Full CSS layout, the CSS web site will always rank higher in the Search Engines.
Full CSS gives us the best possible foundation to go forward with doing Search Engine Optimization for you.
