SEO Resources - Frequently Asked Questions
How Long Does Search Engine Optimization (SEO) Take?
![]()
Although they offer similar results, there are specific pros and cons with both Search Engine Optimization and Search Engine marketing.
SEO (Search Engine Optimization)
- Typically takes a few months to achieve high rankings for specific keywords and phrases.
- Once these high rankings are obtained, less work is needed to maintain the rankings, than was originally needed to achieve the rankings.
- It will take longer for top organic rankings to fall away than if a Pay Per Click campaign were stopped.
SEM (Search Engine MARKETING)
- Your site will be listed almost immediately.
- You have to pay each time your sponsored link is clicked on, whether there is a purchase or not.
- As soon as you stop funding your campaign, your listing will disappear immediately.











