Tag Archives: Web

Firefox Now With Bing

Posted on October 26, 2011 by

Firefox with Bing offers the latest version of Firefox with Bing set as your home page and the default setting in the search box and AwesomeBar (where you can also type in queries as well as Web addresses). If you already have the latest version of Firefox, then you just need to download the Bing Search for Firefox Add-on to set the same preferences. Continue reading →

U.S. And U.K. Trial Of Bid Per Call In Google AdWords

Posted on October 25, 2011 by

Over the next few weeks in the US and UK, we’ll be rolling out the ability for advertisers to bid for phone calls, in addition to bidding for clicks, when they show Google search ads on computers and tablets.Today, a combination of your ad’s Quality Score and max cost-per-click (CPC) bid determine your Ad Rank, which influences your ad’s position. But with bid-per-call, your bid for phone calls and phone call Quality Score can directly factor into your Ad Rank, too. Higher ranked ads are more likely to be seen and can therefore generate more phone calls (and clicks, too). Continue reading →

U.S. And U.K. Trial Of Bid Per Call In Google AdWords

Posted on October 25, 2011 by

Over the next few weeks in the US and UK, we’ll be rolling out the ability for advertisers to bid for phone calls, in addition to bidding for clicks, when they show Google search ads on computers and tablets.Today, a combination of your ad’s Quality Score and max cost-per-click (CPC) bid determine your Ad Rank, which influences your ad’s position. But with bid-per-call, your bid for phone calls and phone call Quality Score can directly factor into your Ad Rank, too. Higher ranked ads are more likely to be seen and can therefore generate more phone calls (and clicks, too). Continue reading →

Google Removes + Search Operator, Expands Quotation Marks Functionality

Posted on October 24, 2011 by

We’ve made the ways you can tell Google exactly what you want more consistent by expanding the functionality of the quotation marks operator. In addition to using this operator to search for an exact phrase, you can now add quotation marks around a single word to tell Google to match that word precisely. Continue reading →

View-all in search results

Posted on September 15, 2011 by NewSunSEO

Webmaster level: Intermediate to Advanced User testing has taught us that searchers much prefer the view-all, single-page version of content over a component page containing only a portion of the same information with arbitrary page breaks (which cause the user to click “next” and load another URL). Searchers often prefer the view-all vs. paginated content with arbitrary page breaks and worse latency. Therefore, to improve the user experience, when we detect that a content series (e.g. page-1.html, page-2.html, etc.) also contains a single-page version (e.g. page-all.html), we’re now making a larger effort to return the single-page version in search results Continue reading →

Help us improve Google Search

Posted on August 23, 2011 by NewSunSEO

Webmaster level: Advanced Yes, we’re looking for help improving Google search—but this time we’re not asking you to submit more spam reports. Although we still appreciate receiving quality spam reports, today we’ve got a different opportunity for you to improve Google Search: how about YOU join our team and do the webspam fighting yourself? Interested? Here’s what we’re looking for: open-minded academic graduates willing to work in a multinational environment in our Dublin office. Looking at a site’s source code should not scare you. You should be excited about search engines and the Internet. Continue reading →

A new rich snippets format for music

Posted on August 18, 2011 by NewSunSEO

Webmaster level: All Since we introduced Rich Snippets back in 2009, we’ve created rich snippet formats for a variety of different content types , such as Events, People and Reviews, to show users relevant information about the content they can find on a site. Today, we announced the launch of rich snippets for music. With this new feature, site owners can mark up their pages using the newly created music markup spec on schema.org , and search results for that site may start displaying song information in the snippet so that users know that there are songs or samples there for them to listen to: Several initial partners have implemented the music markup on their sites, including MySpace, Rhapsody and ReverbNation. As with other rich snippet formats, implementing the markup does not guarantee that your site will be displayed with the UI shown above on a given search; a variety of factors affect whether a particular rich snippet type will appear in our search results. However, having correct markup is a prerequisite for music rich snippets to ever be displayed. Continue reading →