Tag Archives: seo

Top SEO Plugins for WordPress Sites

Posted on May 1, 2013 by NewSunSEO

If you run one of the 70 million websites built with WordPress, you are likely concerned about SEO, and overwhelmed by your options. These days, there is no shortage of plugins built to assist with SEO and social sharing, but … Continue reading →

Linking for SEO Evolves: Two Degrees of Separation

Posted on March 26, 2013 by NewSunSEO

Even the most novice SEO student has long since realized that content is king, links (and lots of them) matter, and digital media without external and internal link shares might as well not even come out to play. In recent … Continue reading →

Study Sheds New Light on Google’s Search Algorithm

Posted on March 19, 2013 by NewSunSEO

On March 7th, the entrepreneurial-focused site BusinessBolts.com released a fascinating Google algorithms study dispelling a few myths about actual SEO trends. Focusing solely on Google’s algorithms, the study has uncovered critical data for business owners looking to maximize their placement … Continue reading →

4 SEO Lessons From 2012 That You Need To Know

Posted on February 11, 2013 by NewSunSEO

2012 was by far the most tumultuous 365 days in SEO history. We were greeted in early spring with the Earth-shattering Penguin update. And as soon as the SEO world caught its collective breath, Google hit yet again with it’s … Continue reading →

5 Things You Should Never Say To An SEO Expert

Posted on January 18, 2013 by NewSunSEO

As an SEO specialist, I have heard some pretty outrageous and far fetched things about what my family, friends and even clients actually think I do every day. People have a lot of misconceptions about what an SEO Expert does … Continue reading →

Building the search engine of the future, one baby step at a time

Posted on August 8, 2012 by NewSunSEO

Larry Page once described the perfect search engine as understanding exactly what you mean and giving you back exactly what you want. It’s very much like the computer I dreamt about as a child growing up in India, glued to our black-and-white TV for every episode of Star Trek. I imagined a future where a starship computer would be able to answer any question I might ask, instantly. Today, we’re closer to that dream than I ever thought possible during my working life—and here are some of the latest steps we’re taking today to make search even more intelligent: 1. Understanding the world In May we launched the Knowledge Graph , our database of more than 500 million real-world people, places and things with 3.5 billion attributes and connections among them. The feedback has been phenomenally positive and we want to extend this feature to people outside the U.S Continue reading →

Announcing the next series of Learn with Google webinars!

Posted on May 16, 2012 by NewSunSEO

Earlier this year, we introduced the Learn with Google webinar program , and we were delighted to see thousands of you show up to learn about a variety of Google advertising products and solutions. Today, we’re happy to announce the continuation of our series with 10 new webinars over the next few months. During each webinar we’ll share tips and how-to’s to help make the web work for your business. Check out our upcoming live webinars below: May 23 at 10am PDT: Getting Started with Google Analytics May 24 at 9am PDT: Building Blocks of Digital Attribution May 31 at 10am PDT: Introduction to TrueView for YouTube June 5 at 10am PDT: GoMo: Mobilize your Site with Quick and Easy New Tools June 6 at 10am PDT: Our Mobile Planet: Understanding U.S. Smartphone Consumers June 7 at 10am PDT: Introducing Mobile Apps Inventory in AdWords June 12 at 10am PDT: Get Local with ZIP Code Targeting to Increase Sales/Leads June 14 at 10am PDT: Search Optimization: Tips, Tricks, and Tools June 19 at 10am PDT: Bringing the Power and Control of Search to Display July 10 at 10am PDT: Account Management Tools for Large Advertisers and Agencies Visit our webinar page to register for any of the sessions and to access past webinars on-demand. We’ll be adding new webinars as they’re scheduled, so check back regularly for updates. You can also stay up-to-date on the schedule by downloading our Learn with Google Webinar calendar to automatically see upcoming webinars in your Google Calendar. Whether your goal is to engage the right customers in the moments that matter, make better decisions, or go bigger, faster, we hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to having you at an upcoming Learn with Google webinar! Posted by Erin Green, Marketing Coordinator Continue reading →

Sorting and Filtering Results in Custom Search

Posted on May 8, 2012 by NewSunSEO

Webmaster level: All Using Custom Search Engine (CSE), you can create rich search experiences that make it easier for visitors to find the information they’re looking for on your site. Today we’re announcing two improvements to sorting and filtering of search results in CSE. First, CSE now supports UI-based results sorting , which you can enable in the Basics tab of the CSE control panel. Once you’ve updated the CSE element code on your site, a “sort by” picker will become visible at the top of the results section. By default CSE supports sorting by date and relevance. In the control panel, you can specify additional “sort by” keys that are based on the structure of your site’s content, giving users more options to find the results that are most relevant to them. For example, if you’ve marked up pages for product rich snippets , you could enable sorting based on price as shown below: Second, we’re introducing compact queries for filtering by attribute . Continue reading →

5 Steps to Getting More Targeted Website Traffic with SEO Copywriting

Posted on April 23, 2012 by NewSunSEO

Sometimes search engine optimization gets a bad rap because so many people abuse it. That’s too bad, because SEO copywriting is a great (and smart) way to drive traffic to your site or blog. It will help you get more … Continue reading →

Tips for SEO Web Design and Site Architecture

Posted on April 6, 2012 by NewSunSEO

Tips for SEO Web Design and Site Architecture was originally published on BruceClay.com, home of expert search engine optimization tips . Estimated reading time: 4 minutes Audience: SEO 101ers Top takeaways: • The code used to design and develop your site can help or hinder your search engine optimization efforts.  • The way you structure the content on your site is a large part of your SEO strategy.  • Don’t forget about the back-end of your site as an important part of its SEO health.  You have a website that you’re pretty proud of. It’s beautiful in every way (and of course, “perfect” to you because it’s your baby). But you’ve decided it’s time to really focus on SEO and you’re not quite sure what the beginning steps are for restructuring and redesigning your site in a way that’s SEO friendly. And once you start really examining the structure, design and the back end of your site, you’re finding out that beautiful, perfect baby is actually really ugly and stinky. And an ugly, stinky baby = big, messy problem for SEO. In this post, we’ll take a very high-level look at some of things you want to address to make sure your site is set up for SEO Continue reading →