Long Island SEO Blog

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Archive for Website Marketing

How Images Help Generate Results

How Images Help Generate Results Did you know that 90% of the information transmitted to the brain is visual and that this information is transmitted 60,000 times faster than text? It’s a pretty strong statement, and one that has a lot more significance than you might think. In this digital age, people are obsessed with […]

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Posted in: Social Media, Website Marketing

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6 Ways to Rank Higher on YouTube

6 Ways to Rank Higher on YouTube It’s no secret that video is becoming more important to any company’s marketing strategy, and for many hosting these videos on YouTube makes the most sense. You can still feature your videos on your website, but it helps to also have a YouTube account and page. By letting […]

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Posted in: Search Engine Optimization, Social Media, Website Marketing

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Why Link Earning is the Way of the Future

Link Earning In the world of SEO, most of us may have recently found an esoteric bond between ourselves and others in online marketing. What’s interesting is the staggering look of dread during these times of uncertainty that I see plastered across all of the faces of those whose lives revolve around search engine optimization. While […]

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Posted in: Website Marketing

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10 Reasons Why You Need a Mobile Marketing Strategy

Mobile Marketing Strategy Now that 80% of the world’s population own a mobile phone and four out of five consumers shop using their smartphone, jumping on the mobile marketing bandwagon sooner rather than later is a strategy webmasters cannot ignore. Mobile marketing is not just trundling along – it’s going at breakneck speeds and is […]

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E-mail Deliverability Essentials: Six Must-Know Tips

Here are the most essential elements of an e-mail marketing campaign that will get your message to the inbox. Will this get you “guaranteed inbox delivery?” No. Nobody can guarantee that. Even the best campaigns can run into occasional glitches that cause your mail to be filtered and have you seeking the guidance of an […]

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The Declaration of Online Independence

When the founding fathers started this country back in 1776, their idea of sending a quick communiqué involved dispatching a printed message on horseback. Even Ben Franklin, the colonial father of electricity, a talented inventor and printer in his own right, could not have foreseen the invention and proliferation of the Internet. In fact, had […]

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Posted in: Blogging, Online Reputation Management, Search Engine Optimization, Social Media, Website Marketing

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4 Rules for Creating the Perfect Content Marketing Strategy

You hear statements like these all the time — “Content is king,” “Google’s looking for quality content,” “Potential customers are judging you by your content.” So, obviously, you need a great content marketing strategy if you want to succeed on the web. But how do you go about creating it? Sadly, most of the website […]

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How to Find and Write Benefits that Turn Online Prospects into Buyers

More and more, it seems like you need a degree in psychology to be an effective marketer online. The idea of turning prospects into buyers of your product or service can be a little overwhelming, and some of the advice out there is downright contradictory. If you’re like me, juggling lots of projects at once, […]

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Why Small Businesses Need BOTH Social & Search

It’s an unfortunate question: “Should we be spending money/time on search or social media?” I’d like to answer that question with some data from recent surveys that address how consumers use search and social networks in terms of small and local businesses. And I’ll make the point that, since consumers use search and social so […]

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Posted in: Search Engine Optimization, Social Media, Website Marketing

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5 Ways to Get More Traffic with Content Marketing

It’s the question I get more often than any other when I’m talking with business owners about content marketing strategy. It’s the hook most online marketing teachers use to attract your attention and get you to buy their products and services. How do I get more traffic? There’s more — a lot more — to […]

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Posted in: Website Marketing

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