VOLUSION SEARCH ENGINE OPTIMIZATION SERVICES
NewSunSEO - Internet Marketing Professionals
NewSunSEO helps you take advantage of the Volusion search engine friendly architecture. Have your Volusion store fully optimized for search engines like Google, Yahoo, Bing and MSN. Full on-page optimization is done for you. On-page optimization deals with elements on the actual webpage, like keyword density, keyword placement, and overall content within the site. Using the Volusion search engine friendly architecture is only part of successfully marketing your store on the Internet.
Off-page optimization has to do with optimization practices not done directly on your website. Links pointing to your website are one strong aspect of off-page optimization. If page A points to Page B, then Page A casts a vote for page B. The words in the link on Page A are called “Keywords” and this link or vote pointing to page B is a vote that page B contains valuable information for the keywords used to link to it. This is just one part of the search algorithm used by many search engines. Another part of their algorithm is rating the actual value of Page A. If Page A is valuable and it is pointing to page B, then page B must have value as well. As you begin to understand these factors, then you will have a very basic understanding of how search relevancy works in some of the larger search engines.
- File Names
- Product Pages
- Titles for each page
- Meta Keywords
- Meta Descriptions
- Unique “Alt tags” to all the product images displayed in your store
- Breadcrumb navigation: Home > Office Supplies > Furniture > Chairs > Leather Chairs This allows your visitors to easily follow their own path beck through your web site. Studies show this often keeps them shopping longer.
Client Example: CornerAnimal.com