Marketing Your Medical Practice On The Internet

Posted in: Search Engine Optimization, Marketing
A generation ago, medical professionals marketed their medical practice in two basic ways: word of mouth and print advertising. But as popularity of the World Wide Web continues to grow, internet marketing is rapidly becoming a standard for most medical practices.

Search Engine Optimization for Dummies

Posted in: Search Engine Optimization, Internet
No discussion about SEO would be complete without some mention of Google, Google’s algorithms, and eventually about which method is best for increasing a website's rank. But the bottom line is this: only the higher-ups at Google know for sure exactly how the algorithms work and the precise formula for determining PageRank. Does that mean we shouldn’t bother trying to optimize our search engine rankings?  Of course not.  It does mean, however, that the energy it takes to debate and analyze which SEO method works best might be better spent performing simple, common sense SEO fixes.

Tips to Building Links for your Website

Posted in: Linking, Search Engine Optimization
When it comes to increasing web traffic and optimizing your website for search engines, external links to your site are the key. In general, the more websites that link to your site, the better. But first, it’s important to know the basics about links.

Your Website Rankings : What It All Means

Posted in: Search Engine Optimization, Internet

If you have a website, especially one for your business, chances are you’ve heard the terms “search engine optimization” and “Google PageRank” thrown around at the water cooler. And if you work with some real techy- types, maybe you’ve even heard some buzz about “algorithms”. But knowing the lingo is one thing. Understanding what it all means—quite another. The good news is you don’t have to be a rocket scientist to understand the basics of Google’s ranking system.


True Organic SEO : No Artificial Fillers

Posted in: Search Engine Optimization, Internet
In the world of SEO there has been some buzz –and confusion--about the term “Organic SEO”. In order to truly understand what organic SEO is, it helps to understand what it isn’t. Back when SEO was brand new, there were two distinct schools of SEO practices, labeled the “White-hats” and the “Black- hats”. Organic SEO firms are the equivalent of the white hats. So what distinguishes a white hat firm from a black hat? There are many differences, but the biggest of them all is content.


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